KOL and Spokesperson Preparation

KOL and Spokesperson Preparation

Messages are only as effective as the delivery of those messages. Media and presentation training are essential in ensuring KOLs and spokespeople are both comfortable with the agreed-upon messages and practiced in their effective delivery. Working closely with our clients, we are continually engaged in:

Preparing corporate spokespeople to convey key messages or to manage/address notable issues.

Helping our clients prepare senior executives to deliver corporate value and vision messages.

Working with external spokespeople (celebrities, physicians, patients/families, representatives of third-party groups, etc.) to hone their skills in preparation for visible media or public speaking platforms.

CCA has several seasoned media trainers on staff whose experience ranges from celebrity patient education campaigns to data presentation at medical meetings and congressional testimony.