Our Perspectives

Chandler Chicco Agency (CCA) isn’t just looking toward the future – we are defining it. CCA strives to not only meet the PR needs of the healthcare community today but also tomorrow and into the future. We aim to deliver measurable results with award-winning programs that help solve complex health communications challenges and produce strategy-driven solutions.

Is This Real Life? The Future of Storytelling

Say goodbye to fact sheets, print ads and celebrity endorsements and PSAs to get your client’s message out into the world. Consumers are looking to connect with one another through firsthand experiences from others just like them. As health care co…

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The Week That Was: Crises in Communications

There’s an old industry myth that August is a slow news month. Not so much this August. As Pod Save America’s Jon Lovett and Jon Favreau put it so aptly on Monday, August is the time for “No news, until there is horrible news.” Cue some Inter…

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The Week That Was: Crises in Communications

It’s never a dull week for The Week That Was team, and this week was certainly no exception. Express Scripts added 64 drugs to its exclusion list; mid-week, CVS followed suit with 17 drugs. Bernie Sanders was the only senator to vote against the us…

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A new spokesperson for a new era

Did you know that one-third of teenagers want to be a YouTube star when they grow up? And while I was originally surprised by this, in thinking about it more I now understand why! Today, social media stars have large followings and can get paid thous…

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The Future of Wearables in Healthcare

I love my Fitbit. Admittedly, this is at least a little bit in part because I can challenge my siblings in competitions and earn “trophies” for my efforts, but that’s not my only reason. I’m also interested in the data. As a lifelong athlete,…

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The Week That Was

Our team spent some time in Washington last week, and despite the cooler temperatures, we definitely felt the healthcare heat. While “skinny reform” dominated headlines, and our NYT alerts kept us up until the wee hours of Friday morning, our tea…

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The Week That Was: Crises in Communications

While the dog days of summer rage on, The Week That Was team is cranking up the AC, enjoying more than our fair share of ice cream and avoiding Penn Station at all costs. Highlight of the week: our colleague Julian Suchman published a piece in Pharma…

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Med-Sci Matters by Dr. Lizzie

In this week’s edition of Med-Sci Matters, we discuss the FDA’s green light for CAR-T therapy, how house dust could be contributing to weight gain, how smartphones are providing insights into global activity levels and new data showing that artif…

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The Week That Was: Crises in Communications

What may have once seemed like it was ripped from the pages of science fiction was realized last week, when the FDA unanimously voted in support of CAR-T, a pioneering therapy that uses the body’s own immune cells to attack cancer. In contrast to t…

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The Power of Celebrity in Healthcare Communications

“Would you trust Tom Selleck with your life savings?” The New York Times asked this question last month when examining the use of celebrity spokespeople, like Selleck and Alex Trebek, to promote products to retirees. The article describes efforts…

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Med-Sci Matters by Dr. Dave

A lot of interesting news on multiple fronts in the last 10 days! A couple of surprisingly very positive studies in the cardiovascular area, promising findings on personalized therapies for cancer, how health insurance literally saves lives, use of a…

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The Week That Was: Crises in Communications

Although July 4 celebrations have come and gone, fireworks continue in the Martin Shkreli case, in which the defendant continues to mock prosecutors on his Facebook page. While the battle between Pharma Bro and the DOJ rages on, Senate Majority Leade…

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